Skip to main content

Original text


Powered by Google TranslateTranslate
Powered by Google TranslateTranslate
SCORE Orlando Seminars 2018

1. INTRODUCTORYYou, Your Business Idea, How SCORE Can Help!  (3 hr. Cost FREE. SCORE-Twice monthly) This course is for people who have limited knowledge about managing or starting a new business and/or are not familiar with SCORE’s services.  It is designed to explain the challenges and risks that an entrepreneur will face.  It covers reasons why so many businesses fail as well as the keys to succeeding.  You learn about the seminar programs and mentoring.
 
Starting a Non-Profit  (2 hr. Cost $45. Rollins-Quarterly) Applying for your 501(c)3 tax-exempt status can be an expensive, tedious, complex and confusing process.  Here’s a chance to ask questions to avoid the common pitfalls that most non-profits make.  This seminar covers all phases of creating a non-profit corporation and the paperwork required by the IRS to obtain your 501(c)3 tax exempt status.
 
Starting Your New Business  (3 hr. Cost $35. SCORE-Monthly) For people who have limited experience starting a new business.  The seminar is designed to guide you through the steps necessary for starting a business.  It covers the different legal business entities, licenses needed, taxes and insurance.  It explains what business plans are all about and shows you how to collect business information and research.  You will learn about capital funding and the lender’s view of the borrower.
 
Introduction to Social Media (3 hr. Cost $35. SCORE-Bi-monthly) This Social Media “Boot Camp” provides a high-level understanding of how to begin marketing your business using social media.  You will walk away with a social media “toolkit” that will give tips and best practices for choosing the right social platform for your business type, what type of posts and best time to post for your customers and more.
 ………………………………………………………………………………………………………………………………………………………………………………………………..
 2. MARKETING and SALES
Marketing Your Business  (3 hr. Cost $35. SCORE-Monthly) For people who want to obtain trial by customers and growth for their business, whether it is a product, service or both.  It explains various marketing strategies and contains many practical marketing tips.  It will help you define your mission, analyze your situation, conduct research, identify your target market, and develop your marketing mix. The focus is on uniquely solving customer problems.
 
Digital Marketing Trends (2 hr. Cost $10. Constant Contact-Semi-annually) Digital marketing can help you get an edge on your competition. Learn the top trends in digital marketing that we believe small businesses should be paying attention to right now, including Marketing Automation, Content Marketing, Video, Mobile and Big Data. Attend to get some simple ideas for incorporating them into your marketing strategy. 
 
The Power of Video Marketing (2 hr. Cost $10. Constant Contact-Semi-annually) Did you know an online video can improve sales conversion rates by as much as 30%? Videos are finding their way into search engine results, email campaigns and social media each day. Learn how YouTube, Facebook Live, Instagram Stories, Snapchat and Periscope can help you grow - and how to get create and edit video costeffectively.
  30 Ways to Grow Your Marketing List  (2 hr. Cost $10. Constant Contact-Semi-annually) Staying top of mind is important to the success of every business. That makes having an interested and qualified list of contacts vital. And with 30% of email addresses going bad every year, continuing to grow that list is just as important. In this workshop we will show you 30 easy ways to grow your contact list today!
 
The Power of the Inbox - Tips and Tricks for Successful Email Marketing  (2 hr. Cost $10. Constant Contact-Semiannually) From revealing why regular email doesn't work, to insider tips and techniques like automated list building tools and the design elements that work (and those that don't!), this seminar will give you the keys to the most effective marketing you can do: email marketing.
 
Content Marketing – What to Say and How to Say It   (2 hr. Cost $10. Constant Contact-Semi-annually) What you say, and the way you say it (tone, date & time, frequency) is how you will attract, engage and be shareworthy to your audiences. What are the Keys to Great Content? This seminar will teach you time-saving tips, techniques, and yes, even apps that will help your content - and the way you share it - succeed!     How to Sell – An Introduction for Entrepreneurs and Business Owners (3 hr. Cost $35. SCORE-BiMonthly)  This class will teach you the step-by-step process of selling.  During the first half, you will learn how to assess a prospect's needs, qualify them, present the solution to their specific problems, handle objections, and close the sale. The second half focuses on sales activities...developing your sales plan, filling your "sales funnel", finding prospects, and managing follow-up. While the entire process of outbound sales is covered, the majority of the material also applies to retail and inbound sales environments.  This class is very interactive with several interactive exercises.
…………………………………………………………………………………………………………………………………………………………………………………………….....
 3. SOCIAL MEDIA
Social Media 3-Part Series  (Three 2 hr sessions. Cost $90. Fox Interactive-3 times annually) This 3-part course teaches you how to grow your business using social media.  Get the steps to use social media with actionable items you’ll be able to implement right there in class.  This combination of lecture, small business case studies and hands-on computer implementation for multiple sites will give you the tools and techniques to market your business online. Facebook, LinkedIn and more.
 
Supercharging Facebook and Email Marketing (2 hr. Cost $10. Constant Contact-Semi-annually) Finding innovative, cost-effective ways to stay ahead of competition is always on a business owner’s mind. You want to get maximum exposure out of your marketing efforts without breaking your budget. Learn how to integrate email marketing’s great ROI with one of the most powerful social media tools ever, Facebook, at this seminar!
 
Grow Your Business with Pinterest  (2 hr. Cost $30. Fox Interactive-3 times annually) Maybe you pinned your products or online programs on Pinterest and spent hours of your valuable time without seeing any results. You’ve heard all the stories about Pinterest but you just can’t figure out the pieces you’re missing to make it work for your business.  Join us for a fast-paced information-rich session that will take you from “I don’t know what I’m doing” to “my website just doubled in a week!”  The results? More traffic from Pinterest, more signups to your opt-ins, a more targeted audience on your list…and more sales. 
 
Build Your Brand with Blogging  (2 hr. Cost $30. Fox Interactive-3 times annually) A business blog is a great way to promote your company and increase your web site’s traffic; you will learn ways to integrate a blog into your company’s marketing strategy in this Fox Interactive workshop, plus how to grow your audience and develop content to connect with your readers.
 ……………………………………………………………………………………………………………………………………………………………………………………………….. 4. PLANNING and MANAGEMENT:
Building Your Business Plan  (3 hr. Cost $35. SCORE-Monthly) Designed for anyone who has done their business research, most of their marketing plan, and understands some basic accounting and finance.  It explains the purposes and value of a plan and uses a content template to help determine what goes into each section of this plan.
 
Minimizing Start-Up & Small Business Failures  (3 hr. Cost $35. SCORE-Monthly) New products/businesses have a dismal rate of failure. One of the main reasons is that “there is a lack of need for those products/businesses in the marketplace and/or a lack of competitive edge”. You will learn why so many new businesses fail, why rushing to “market an idea’ is a bad idea, “marketing a solution for a problem” is a better way to build a business, the importance of competitive edge, the simple roadmap to minimize those failures, some missed opportunities and success stories. ……………………………………………………………………………………………………………………………………………………………………………………………….. 5. FINANCE and CONTROL: Building Your Financial Plan  (3hr. Cost $35. SCORE-Monthly) For people who have limited knowledge or understanding of basic accounting and finance.  This seminar is intended to explain the methods and need for financial tracking, control and generating the financial projections necessary to develop your plan such as: cash flow, income statement, break evens and balance sheet.
 
QuickBooks Online Fundamentals (3hr. Cost $35. SCORE –Bi-Monthly) This hands-on class covers the basics of QuickBooks Online including the various options for online subscriptions; features available; setting up your company, users, chart of accounts, products, and services; browser tips and shortcuts; navigating customers, vendors and transactions; and using the bank feed.
 
Effectively Managing Your Business with QuickBooks  (3hr. Cost $35. SCORE –Bi-Monthly) The primary value of QuickBooks is to provide you with the financial and management data that will help you effectively manage your business. This class focuses on using QuickBooks as a business management tool and addresses common mistakes made when using QuickBooks.  This is not a bookkeeping class and participants should have attended the 'Building your Financial Plan' class or be familiar with financial statements such as an Income Statement and Balance Sheet.  The class is hands-on using the QuickBooks Desktop version but is applicable to QuickBooks Online.
 
Tax Boot Camp for Small Business  (3 hr. Cost $35. SCORE-Quarterly) This seminar is specifically developed for small business owners who have little to no experience or understanding of the role and impact of income taxes.  The seminar is facilitated by CPA’s and is designed to provide ideas and tax strategies that can be shared with one’s tax advisor.  This is a “must take” course for anyone who is serious about saving significant tax dollars.
 
Funding Your Business  (3 hr. Cost $35. SCORE-Bi-Monthly) For people who think they might need funding for their business.  It is designed for start-ups and existing businesses with cash flow or capital issues.  The seminar explains the various sources of funds, their lending criteria and how they differ.   ……………………………………………………………………………………………………………………………………………………………………………………………….. 6. HUMAN RESOURCES/EMPLOYEES
Top 10 HR Issues  (2 ½ hr. Cost $10. Paychex-Quarterly) This HR Issues seminar presented by Paychex provides you with an overview of top human resource-related issues.  The seminar includes discussions around: hiring practices, Fair Labor Standards Act, employee handbooks, harassment, Family and Medical Leave Act, workers compensation, employee discipline, termination and more. (Continental Breakfast provided.)
 
Managing Human Resource Issues  (2 ½ hr. Cost $10. Paychex-Quarterly) This course is designed for small business owners or managers with leadership and supervising responsibilities.  It focuses on how to hire an employee, as well as day-to-day employment issues such as harassment, discipline, keeping employee files and employee separation. (Continental Breakfast provided.)
 
Effectively Managing Employees  (2 ½ hr. Cost $10. Paychex-Quarterly) This course is designed for small business owners or managers with leadership and supervising responsibilities.  The seminar focuses on how to retain good employees and improve their overall job satisfaction.  It covers management styles, managing expectations, and the importance of effective communication. (Continental Breakfast provided.)
 
Fair Labor Standards Act (FLSA)  (2 ½ hr. Cost $10. Paychex-Quarterly) This Paychex seminar covers the basic guidelines, rules and regulations for paying exempt and non-exempt employees.  It explains the December 1, 2016 overtime changes which will have a significant impact on small business.  The change more than doubles the current overtime threshold.  Learn more about the Fair Labor Standards Act and the various tests used to determine employee status.  Independent contractors will also be discussed. (Continental Breakfast provided.)
 
 
CONNECT
3201 Colonial Dr, Suite A20
}
Orlando, FL 32803
(407) 420-4844

Copyright © 2024 SCORE Association, SCORE.org

In partnership with
Jump back to top